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Identifying Your Target Audience
Posted on 03/27/2023You start with a product that you want to sell, but you’re not sure who wants to buy it. How do you identify your target audience? We have a few crucial steps.
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How to Successfully Tell Your Brand’s Story
Posted on 03/20/2023Every brand has a story, including yours. The key is to dig in and figure out how to share it. Take a look at how to successfully tell your brand’s story.
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Mind-Blowing March Marketing Ideas
Posted on 03/13/2023Whether you’re a small business owner, marketer or workplace professional, there are lots of ways for you to jump on board the March mayhem of marketing.
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8 Pointers on Creating Effective Flyers
Posted on 03/06/2023Marketing your company can be tricky, but mastering different mediums makes it easier. Set yourself apart from the crowd by using these 8 pointers to create effective flyers that generate client leads and grow your business.
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5 Ways to Build a Great Company Culture
Posted on 02/27/2023Your culture sets you apart from other employers, either in a good way or… not so good way. Ensure a great company culture that supports employees (and clients) with this handful of tips.
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5 Ways to Appreciate Employees Better
Posted on 02/20/2023Whether you’re a CEO, manager or low-level business professional, employee retention matters. Here are five ways you can appreciate employees better.
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How to Show Customers the Love This Valentine’s Day
Posted on 02/13/2023Roses are red, violets are blue—use these tips to show customers how much they mean to you!
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5 Tips for a Top Email Marketing Campaign
Posted on 02/06/2023How can you build and sustain a successful email marketing campaign for a small business? Here are the five tips to get started on a top email marketing campaign.
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Business 101: How to Network like an Expert
Posted on 01/30/2023What can networking do for you, and how can you get started? Welcome to Business 101, and today we’re going to talk about how to network like an expert.
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6 Reasons Your Business Should Write a Book
Posted on 01/23/2023One marketing area that helps build your company brand, attracts potential clients and can increase revenue is publishing a book. Not sure if a book is best for your business? Check out these six reasons your business should write a book.
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6 Types of Content Marketing You Should Be Leveraging
Posted on 01/16/2023Content comes in all shapes and sizes and is perfect for you to help market your business. Don’t be afraid to experiment with different forms of content marketing to see what works best for your business!
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How to Forge a New Marketing Path this Year
Posted on 01/09/2023The new year is a time to start fresh and new. Take this as an opportunity to dive into your marketing strategy for the coming year.
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6 Benefits of Time off for the Holidays
Posted on 12/27/2022While work is an important part of life, nothing beats the value loved ones bring to the table. This holiday season, keep these benefits in mind as you take time off to celebrate with loved ones.
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7 Tips to Create an Effective Landing Page
Posted on 12/20/2022Creating a truly successful landing page takes the right ingredients and flow. If you’re struggling to create a landing page for your business or a product, make sure you’re following these seven tips.
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How to Tell a Great Story with Your Marketing Efforts
Posted on 12/13/2022Stories are at the heart of all marketing. You could have the best product, but without storytelling, it may not reach its sales potential.
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4 Happy Holiday Marketing Tips
Posted on 12/05/2022This holiday season, be sure your small business stays on the forefront of consumers’ minds by following these four sage marketing tips. Not only will your business succeed for the holidays, but you can continue that growth into the New Year.
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Evaluating Your Marketing Plan for 2022
Posted on 11/30/2022It’s beginning to look a lot like 2023! While we aren’t quite ready to ring in the new year, January is coming quickly. Check out these ways you can get a head start on succeeding with your marketing efforts in the new year.
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Five Ways to Say "Thank You" to Your Customers
Posted on 11/21/2022Now is the perfect time to thank your customers for all they’ve done for your business. Check out five ways you can show your appreciation for your customers this holiday season and year-round.
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The Power of Print: How to Stand Out
Posted on 11/15/2022The power of print is incredible, especially when mixed with digital touchpoints. This is your reminder to spend the time to get it right.
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How to Revamp Your Company Newsletter
Posted on 11/07/2022How do you know what exactly you should be doing with your newsletter to get the best return? Check out these newsletter tips to ensure you’re optimizing your company updates.
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Why Holiday Marketing Starts Now (and How to Put it into Action)
Posted on 11/01/2022Much like you do your holiday shopping early, now is the time to start marketing for your holiday deals and events. Get a head start by planning exactly how you’ll appeal to customers both new and old.
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Why Your Business Should Consider SEO
Posted on 10/24/2022Whether your business is large and national or small and local, SEO—search engine optimization—is a huge part of making sure your company is marketable.
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How and Why You Should Automate Your Marketing Efforts
Posted on 10/18/2022Marketing automation is a great way to stay ahead of your campaigns and to allow more time to interact with your customers. Utilize it to get ahead during this busy season and to stay ahead in the year to come!
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The Power of Great Customer Service
Posted on 10/10/2022Customer service has the power to make or break a relationship, no matter how great your products or services are. For that reason, it’s time to ensure you’re ready to take on any problem that comes your way with a smile.
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13 Spooky Good October Marketing Ideas
Posted on 10/04/2022For small businesses and individual professionals, October provides the perfect opportunity to increase your marketing efforts, connect with potential customers and grow your organization.